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June 7, 2011

Social Media Audit, part 4

In Part 3 of our Social Media Audit, we looked at what kind of content you should use and using on-site social media elements. Now let’s look at promotions. Do you like to answer surveys, enter contests, and fill out short forms just for the change to win something? You do? Most of your customers [...]

May 31, 2011

Social Media Audit, Part 3

How do you feel about your social media efforts so far? Setting up profiles around the internet and making sure your brand looks and sounds consistent is pretty easy. Making a content calendar to follow might seem intimidating, but once you get started, it’s not very difficult either. Now let’s talk about more specific content, [...]

Social Media Audit, Part 2

In this installment of our Social Media Audit, we cover integrating your social media profiles and take a look at your blog. If you missed Part 1, take a minute to read up on setting up your profiles and checking your branding efforts. Integration Social media profiles: Share your Twitter feed on LinkedIn. Tell Twitter [...]